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THE WASHOUT

BRANDING WEBSITE  

Pharus needed a brand identity that clearly reflected its mission of guiding small consumable goods brands toward smarter decisions. They required a logo that symbolized clarity and direction, thats why I designed the logo inspired by a lighthouse viewed from above, This symbolizes Pharus’ mission to illuminate the path for businesses, helping them navigate complex decisions with confidence.

Beyond the logo, I helped shape Pharus’ visual identity across their website, social media, and presentations, ensuring a cohesive and professional brand presence. I designed templates and assets to maintain consistency and support their communication needs.