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BASEFIT ELITE

BRANDING WEBSITE 

Basefit Elite needed a brand identity that immediately communicated their dedication to baseball training. They were looking for a logo that was both subtle and impactful—something that would capture the spirit of the sport while remaining clean and modern.

Since Basefit Elite primarily caters to young athletes but also welcomes adult players, the logo needed to strike a balance—it couldn’t be too playful or too rigid. I designed a logo inspired by the shape and stitching of a baseball, making it instantly recognizable while maintaining a sleek, professional aesthetic. 

Beyond the logo, I helped develop their website to create a seamless brand experience across all platforms. From the site’s structure to its visuals, I crafted a design that highlights their facilities, specialized training programs, and private coaching opportunities, making it easy for players and parents to connect with them.